Media Management

NetAcademy on Media Management

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Most popular publications of this NetAcademy

(updated daily)

1.	Schmid (2000): Was ist neu an der digitalen Oekonomie? Media Management	journal paper downloadable
2.	Lechner,Schmid (2000): Communities and Media - Towards a Reconstruction of Communities on Media Media Management	journal paper downloadable
3.	Kleeberger (2002): Online Gaming as Marketing and Sales Catalyst Media Management	working paper downloadable
4.	Habann,Dimpfel (2002): Towards a Balanced Performance Measurement of Media Companies in the Digital Economy Media Management	conference paper downloadable
5.	Schmid (2003): Zur Rolle der Kommunikation in der digitalen Oekonomie Media Management	conference paper downloadable
6.	Schoenbach (2002): Factors of newspaper success - revisited: a replication and an international study Media Management	conference paper downloadable
7.	Ha (2002): Making Viewers Happy while Making Money for the Networks: A Comparison of theUsability, Enhanced TV and TV Commerce Features between Broadcast and Cable Network Web Sites Media Management	conference paper downloadable
8.	Lechner,Schmid (2001): Communities - Business Models and System Architectures: The Blueprint of MP3.com, Napster and Gnutella Revisited Media Management	conference paper downloadable
9.	Loundes (2002): Cost Focussed Firms and Internet Usage Media Management	working paper downloadable
10.	Schmid (1997): Wissensmedien: Konzept und Schritte zu ihrer Realisierung Media Management	working paper downloadable